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Zfluence

Zfluence matches brands with their most passionate and influential Gen Z fans to enable the most authentic and effective brand ambassador relationships.

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Turn Your Gen Z Fans Into Your Best Brand Ambassadors

Zfluence connects brands with their influential Gen Z fans to enable authentic brand ambassador relationships that drive real results.

Schedule an informational call
Join the Zfluence Brand Community

Want to Promote the Brands You Love? Click Here to Apply to Become a Zfluencer.

Trusted by Gen Z’s Favorite Brands

Gen Z Responds to Authenticity


Gen Z values and responds to authentic brand advocacy more than any other generation. To Gen Z, insincere posts by paid “influencers” are easy to spot and a turn-off.


82% of Gen Zers don’t trust influencers to give a genuine opinion of a brand or product.

— Student Beans

For Generation Z, friends are the greatest segue to the discovery of new brands. 

— William Blair Survey on Gen Z

Gen Z’s desire for authenticity informs their buying habits more than any other generation. 

— Ad Age

 The Zfluence Network


Zfluencers are members of Gen Z with real influence—leaders on their campuses and in their communities—not “pay-to-say” influencers who take cash payments in exchange for inauthentic posts.


16-25

Age Range

50,000,000+

Gen Z Consumer Reach

The Zfluence Platform is Easy to Use


Create your Brand Profile, and then begin immediately reviewing Zfluencers from a cohort of self-identified fans of your brand. Apply filters to fine-tune your options, and then mobilize your chosen Zfluencers to promote your brand authentically to their friends and followers and reward them with product only, never cash.


Manage Your Zfluencers Your Way


Your Zfluencers are yours to utilize and manage however you would like. Explore a few sample use cases below:

Social Media Content Creation

Leverage your Zfluencers’ influence and authentic love for your brand by mobilizing them as your advocates on social media. Your Zfluencers can share your brand with their friends and followers and create content to which you have global usage rights and can repost on your own social media channels. With an average engagement rate of 22% and a real connection to their followers, Zfluencers’ authentic recommendations speak volumes.

Campus Ambassadors

Working with Zfluencers is a great way to promote your brand in targeted geographies and build awareness and sales among students. A highly vetted group, Zfluencers are the most influential members of their campus communities; they hold leadership positions as sorority and fraternity presidents, extracurricular club leaders, sports team captains, and more.

Event and Field Marketing

Zfluencers have strong social networks, and they’re ready and excited to introduce your brand to their friends and followers and advocate for you. Mobilize your Zfluencers to spread the word about your brand and drive event attendance and/or help you host an event or brand pop-up.

Surveys and Focus Groups

Do you want to test a marketing or new product idea or gain insight into Gen Z perspectives and buying habits? Survey or conduct focus groups with your Zfluencers to gain valuable and actionable answers to all your marketing questions.

Advisory Councils

More than any other generation, Gen Z wants to be marketed to, not marketed at, and they want to be involved with the brands they love. Use your Zfluencers to create a Gen Z Advisory Council and engage with them regularly as a sounding board to ensure that your brand maintains an authentic voice when marketing to Gen Z.

What Brands Have To Say:


Zfluence is an awesome platform. We have tried different influencer platforms, and many of them are stuck in the old, outdated pay-for-post model. Zfluencers are young, energetic, bubbly, positive, and excited to genuinely promote our products on social media. It’s how influencer marketing should be. We love the platform so much and wish that all platforms were like this!

Kaushal Kulkarni

CEO, Eyetamins

Zfluence Subscription Plans


Stop scouring “influencer” databases, messaging “influencers,” and negotiating individual contracts. Your most impactful brand ambassadors are in our network right now, waiting to work with you.

Basic Plan
$
500
/mo.
  • Work with up to 20 Zfluencers at a time
  • Global rights to all Zfluencer content
  • Ongoing promotion to our network of thousands of influential members of Gen Z
  • Dedicated listing on the Zfluencer Dashboard for visibility
Join Now
Premium Plan
$
1,000
/mo.
  • Work with up to 50 Zfluencers at a time
  • Global rights to all Zfluencer content
  • Ongoing promotion to our network of thousands of influential members of Gen Z
  • Preferred listing on the Zfluencer Dashboard for greater visibility
Join Now
All-Access Plan
$
2,500
/mo.
  • Work with an unlimited number of Zfluencers
  • Global rights to all Zfluencer content
  • Ongoing promotion to our network of thousands of influential members of Gen Z
  • Priority listing on the Zfluencer Dashboard for maximum visibility
Join Now

* Zfluence requires a three-month minimum commitment, but you may upgrade or downgrade your plan at any time.

  • Brand Community Terms and Conditions
  • Zfluencer Agreement

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