The Award-Winning, Time-Saving, Authenticity-Based Generation Z Ambassador Solution
Zfluence is the first and only solution that enables companies to quickly, easily, and cost-effectively source, build, and mobilize ambassador teams comprised of their genuine Gen Z brand fans.
Build a Pathway to Millions of Gen Z Consumers for $500 Per Month
18,000,000+
Gen Z Impact Opportunity
$500
Monthly Subscription Fee
2,300+
Zfluencers in our Network
850+
Campuses Nationwide
Gen Z Consumers Respond to Authentic Friend-to-Friend Endorsements
Gen Z values authenticity and is more likely to follow friends’ recommendations on social media before making a purchase; Gen Z is the most advertising-resistant generation.
— Bank of America Report on Gen Z, 2020
For Generation Z, friends are the greatest segue to the discovery of new brands.
— William Blair Survey on Generation Z, 2019
The worst thing brands can do is come across as inauthentic. Gen Z can sniff out insincerity from a mile away.
— The Gen Z Frequency by Baird and Whitt, 2018
Gen Z’s desire for authenticity informs their buying habits more than any other generation.
— Ad Age, 2019
We Make It Easy to Build a Gen Z Ambassador Team that Gets Results
Source your Zfluencers solely from a pool of self-identified fans of your brand
Add new Zfluencers to your ambassador team as often as you like, without limitation
Reward your Zfluencers for posting with product only, never cash
Enjoy free global rights to all content created by your Zfluencers for your brand
Begin approving Zfluencers and building your ambassador team within 48 hours of signing up
Manage and mobilize your Zfluencers directly, in the way is best for you
Never waste time negotiating individual contracts or searching for random “influencers”
Benefit from free, ongoing promotion to our thousands of Zfluencers, who are influential Gen Z leaders
Zfluencers: Gen Zers with Real, Earned Influence
Charlotte, 21, University of Southern California
Chemical Engineering major; President of USC’s Society of Cosmetic Chemists; member of a sorority and USC’s Social Media Club; 300,000 TikTok followers, 11,000 YouTube subscribers, and 2,000 Instagram followers.
Averie, 24, Southern Methodist University
Law student; Miss Dallas 2020; the first Asian-American Miss Dallas in history; founder of an international non-profit; 160,000 TikTok followers, 11,000 Instagram followers, and 3,000 YouTube subscribers.
Benjamin, 19, Duke University
International Comparative Studies and Sociology major; member of Duke’s Sustainability Club; contributor to Duke’s lifestyle magazine; member of Duke’s student event organization; passionate about coral reef protection; conducts refugee-centered research and mentors refugee students; 2,000 Instagram followers.
Laura, 22, University of South Carolina
Media and Communications major; collegiate athlete; certified personal trainer and fitness instructor; runs a health and wellness Instagram page followed by thousands who follow her healthy lifestyle; 38,000 Instagram followers.
Gen Z Consumers are Powerful
40%
of all consumers
(McKinsey & Company)
$150B
in spending power
(McKinsey & Company)